Custom Chenille Patches - Your Logo in Plush Varsity Yarn

The thickest, plushest patch we make: tufted varsity yarn that's soft, squishy, and dimensional. Bold letters and mascots, made and applied in Los Angeles.

Thick, plush, dimensional yarn
Up to 8 chenille yarn colors
Merrowed or hot-cut, made in L.A.

Get a quote See how it works

Thick, plush yarn

Up to 8 yarn colors

Merrowed or hot-cut

Made & applied in L.A.

Trusted by thousands of companies across the U.S.

Plush & dimensional

What Are Chenille Patches?

Chenille patches are the thickest, plushest patches we make: tightly stitched tufted yarn on a felt or twill backing that combines embroidery and chenille stitching. The result is soft, squishy, and dimensional, the classic varsity letterman look.

Thick, plush, tufted yarn
Up to 8 chenille yarn colors
Merrowed or hot-cut borders

Pro Tip: Chenille loves bold letters, mascots, and simple shapes. Want finer accents? Add embroidered detailing to take your custom chenille patch to the next level.

Connect with a rep

Bold mascot chenille patch on a varsity jacket

One patch, many looks

Chenille Patches, Three Ways

The same plush yarn delivers very different looks: classic varsity letters, bold cartoon mascots, or chenille mixed with crisp embroidery. Not sure which fits your brand? Talk to an account rep.

Varsity Letter

Classic varsity letter

The letterman classic
Thick plush tufted yarn
Merrowed overlock border
Best for letters & numbers

Bold cartoon mascot chenille patch with hot-cut border

Mascot Patch

Bold mascot patch

Bold cartoon mascots
Hot-cut laser border
Great for unusual shapes
The streetwear statement

Chenille patch combined with embroidery detailing

Chenille + Embroidery

Chenille + embroidery

Plush chenille + crisp embroidery
Add fine detail & accents
Two textures in one patch
Take it to the next level

The verdict

Custom Chenille Patch Sweatshirts vs Custom Flocked Sweatshirts: Which is Better?

Custom Chenille Patch Sweatshirts vs Custom Flocked Sweatshirts is a tough question to answer. These two services are the most dimensional and tactile services offered with custom merch.

They both found popularity at the tail end of the 20th century, giving both services a vintage feel. The answer is found in personal preference. We suggest producing samples if you're unsure of what service fits your vision. Or set up an appointment to stop by our showroom to get to see (and feel) these products for yourself.

View Flock Printing

Bear mascot chenille patch on a varsity jacket

Plush chenille flame patch with merrowed border

Benefits of chenille

Why Brands Choose Chenille

Thick, Plush & Dimensional
The thickest patch we make: soft, sturdy, and a little squishy.
Retro Varsity Character
The classic letterman look for jackets, hoodies, and caps.
Up to 8 Yarn Colors
Most shops offer 5; we offer up to 8 chenille colors.
Merrowed or Hot-Cut Borders
Classic overlock edges, or laser-cut for unusual shapes.
Sew-On or Iron-On
Two solid backings. We skip velcro and adhesive on purpose.
Add Embroidered Detail
Mix in embroidery to take a chenille patch further.

Hot-cut chenille lightning emblem on a cap

DTLA Print offers custom high quality chenille patches which can either be sewn on or applied via a heat press.

Chenille patches are the thickest of our patches, and are commonly associated with varsity letterman custom jackets and various markers of athletic/school spirit, from high fashion, to varsity letters and mascots to music & fine arts sew on chenille patches. Our process involves continually working with you at every step to make sure the end result is something you can be proud of.

Pro Tip: Take your patch to the next level by adding embroidered detailing to your custom chenille patch.

Custom Chenille Patch Borders

Borders are the crucial final touch on a custom chenille patch. The two most popular options:

Merrowed edge: made with an overlock machine around the patch border. The most classic option, often seen on girl scout badges and first responder patches, and best for traditional shapes like circles and squares.
Hot cut border: cut with a hot knife or laser; better when your patch is an unusual shape.

What Backings are Offered for Custom Chenille Patches?

Chenille patch backings come four ways:

Sew on
Iron on
Velcro
Adhesive

We don't offer velcro or adhesive backings. We only use high-quality, reliable methods, and in our opinion those two aren't ideal for attaching chenille patches. Reach out to learn more, we'd love to chat!

Color Limits with Wholesale Custom Chenille Patches

Most custom company swag offers up to 5 colors. We offer up to 8 colors of chenille yarn. Even so, most people stick to 1-3 colors.

5 Tips on Placing an Order for Wholesale Custom Chenille Patches

Cut time, not corners:

Confirm application placement.
Choose the right backing for your garment.
Confirm your dimensions will work on your garment.
Avoid line weights under 4 pixels.
Always request a sample.

Connect with a Rep

Custom chenille patch proofs across apparel

Chenille specs

Set Your Chenille Patch Up for Success

Chenille shines on bold letters, mascots, and simple shapes. Send your design, pick your yarn colors and border, and we make and apply it in LA, with a free creative proof and a triple-check on every order.

Best For Bold letters, mascots & simple shapes

Texture Thick, plush, tufted chenille yarn

Colors Up to 8 chenille yarn colors (1-3 typical)

Borders / Backing Merrowed or hot-cut edge, sew-on or iron-on

Keep it bold: chenille loves bold, simple shapes: letters, mascots, and clean emblems. Skip fine detail, or add embroidered detailing for accents. Spot-clean with a color-safe product and blot; wash garments inside-out with like colors. We recommend a sample.

Get a quote

How it works

Step 01

Choose your product(s)

Pick your blank (chenille patches go on varsity jackets, hoodies, caps, denim, and bags), then choose your yarn colors, border, and backing.

Step 02

Upload your design

Send your bold letter, mascot, or emblem and any special instructions. We turn it into a chenille patch, and you approve a free creative proof before we make it.

Step 03

Make a lasting impression

Hand out merch with a thick, plush, dimensional patch your employees and customers actually want to wear, made and applied in LA.

Not sure on borders or backing?

Merrowed for classic shapes, hot-cut for unusual ones; sew-on or iron-on. Your rep will recommend the best fit, send a free proof, and triple-check every order.

Connect with a rep

Transparent pricing

How Much Do Chenille Patches Cost?

Chenille is priced by size, color count, and quantity. Bigger, more detailed patches run more. We make and apply them in LA, send a free proof, and pricing drops at volume. Your rep builds the exact quote.

Up to 8Yarn colors

PlushThickest patch

L.A.Made & applied

Made & applied in LA Low minimums on every project Wholesale pricing at volume Merrowed or hot-cut borders

Get a quote

Recent work

Chenille Patches Gallery

View Complete Portfolio

Red chenille star patch with a white chenille border

Black and white chenille monogram patch on a purple garment

Round black chenille patch with white chenille lettering and an embroidered emblem

Pink and green chenille lettering patch with an ivy leaf on a light blue sweatshirt

Why DTLA Print

We Don't Cookie Cut

Each project is unique and requires its own process. Depending on the desired product, we will customize the inks and process for each order.

Dedicated Reps

Each account receives a dedicated rep who can be reached by phone or via e-mail.

Quality Over Quantity

DTLA Print believes in quality over quantity and we want our customers to feel the same way.

Long Lasting Relationships

We value all of our clients and aim to solidify long lasting & mutually beneficial relationships.

Innovative Ideas

DTLA Print is proud to be a leading partner in the promotional products + fashion industry, with unique ideas + out of the box printing methods.

We Stand Behind Our Work

Our main goal is to provide peace of mind, so you can relax and have confidence that your job will come out exactly as you had imagined.

What Can You Put Chenille On?

Plush varsity patches on jackets, hoodies, caps, denim, and bags. A thick, dimensional finish that makes merch feel premium, made and applied in LA.

View all products Get a quote

Products we patch with chenille

Varsity Jackets Hoodies

Hoodies

Caps & Hats

Denim Jackets Beanies

Crewnecks

Tote Bags

Backpacks

Dad Hats

Sweatpants

Varsity Jackets Hoodies

Hoodies

Caps & Hats

Denim Jackets Beanies

Crewnecks

Tote Bags

Backpacks

Dad Hats

Sweatpants

Varsity Jackets Hoodies

Hoodies

Caps & Hats

Denim Jackets Beanies

Crewnecks

Tote Bags

Backpacks

Dad Hats

Sweatpants

Varsity Jackets Hoodies

Hoodies

Caps & Hats

Denim Jackets Beanies

Crewnecks

Tote Bags

Backpacks

Dad Hats

Sweatpants

Varsity Jackets Hoodies

Hoodies

Caps & Hats

Denim Jackets Beanies

Crewnecks

Tote Bags

Backpacks

Dad Hats

Sweatpants

Varsity Jackets Hoodies

Hoodies

Caps & Hats

Denim Jackets Beanies

Crewnecks

Tote Bags

Backpacks

Dad Hats

Sweatpants

Varsity Jackets Hoodies

Hoodies

Caps & Hats

Denim Jackets Beanies

Crewnecks

Tote Bags

Backpacks

Dad Hats

Sweatpants

Varsity Jackets Hoodies

Hoodies

Caps & Hats

Denim Jackets Beanies

Crewnecks

Tote Bags

Backpacks

Dad Hats

Sweatpants

Custom Chenille Patches: Frequently Asked Questions

FAQ

Haven't found what you are looking for? Email or contact us and we'd be happy to assist.

What are Chenille patches used for?

Chenille patches are used for personalizing all sorts of garments. They were originally used on custom letterman jackets but today are used on hoodies, hats, bags and more!

How do I clean chenille patches?

You should always spot clean your custom chenille patch. Use a stain fighting product that is color safe like oxyclean. Let the product sit and then blot with a wet towel.

What are chenille patches made of?

Chenille patches are made out of a yarn that is tightly sewn onto a backing. There is then either a piece of felt attached to the patch or a zig zag stitch is sewn to keep everything in place.

What do chenille patches feel like?

The feeling is somewhat hard to describe. Chenille is made out of yarn that is tightly stitch together, it is soft, sturdy and a little squishy.

Can these Chenille Patches work on Letterman Jackets?

Yes! They can work on pretty much any fabric.

How to wash Hoodies with Chenille Patches?

Always wash custom chenille patch hoodies with like colors and inside out.

What is the minimum for Chenille Patches?

Low minimums on every project. Minimums are determined project to project, depending on size and complexity.

What is the best way to apply Chenille Patches?

It depends on the size of your patch, the intended use and the garment you select. We recommend sewing, but for some jobs adhesives patches work.

How do you make Chenille Patches?

Chenille patches are made using a combination of embroidery and chenille techniques. The process begins with the creation of a digital design for the patch. A base fabric, such as felt or a twill-like material, is selected as the foundation. The base fabric is then cut into the desired shape and size according to the design specifications. Embroidery is applied to the patch using an embroidery machine, incorporating text, logos, or intricate details.

How are they different from embroidered or woven patches?

Chenille is much thicker and plush, with a fuzzy, dimensional texture. Embroidered and woven patches are flatter and hold finer detail. Chenille is the most tactile patch, and along with flocking, one of the most dimensional finishes we offer.

What backings do you offer?

Sew-on and iron-on. We don't offer velcro or adhesive backings because, in our opinion, they're not ideal methods for attaching custom chenille patches.

What's the difference between merrowed and hot-cut borders?

A merrowed edge is the classic overlock border, best for traditional shapes like circles and squares. A hot-cut border is laser-cut and works best when your patch is an unusual shape.

How many colors can a chenille patch have?

Up to 8 chenille yarn colors. Most shops only offer 5. That said, most people stick to 1-3 colors for the cleanest, boldest look.

What designs work best for chenille?

Bold letters, mascots, and simple shapes work best. Chenille isn't built for fine detail, but you can add embroidered detailing to a chenille patch for finer accents.