Custom Chenille Patches — Your Logo in Plush Varsity Yarn
The thickest, plushest patch we make — tufted varsity yarn that's soft, squishy, and dimensional. Bold letters and mascots, made and applied in Los Angeles.
- Thick, plush, dimensional yarn
- Up to 8 chenille yarn colors
- Merrowed or hot-cut, made in L.A.
Trusted by thousands of companies across the U.S.
What Are Chenille Patches?
Chenille patches are the thickest, plushest patches we make — tightly stitched tufted yarn on a felt or twill backing that combines embroidery and appliqué. The result is soft, squishy, and dimensional — the classic varsity letterman look.
- Thick, plush, tufted yarn
- Up to 8 chenille yarn colors
- Merrowed or hot-cut borders
Pro Tip: Chenille loves bold letters, mascots, and simple shapes. Want finer accents? Add embroidered detailing to take your custom chenille patch to the next level.
Chenille Patches, Three Ways
The same plush yarn delivers very different looks — classic varsity letters, bold cartoon mascots, or chenille mixed with crisp embroidery. Not sure which fits your brand? Talk to an account rep.
Classic varsity letter
- The letterman classic
- Thick plush tufted yarn
- Merrowed overlock border
- Best for letters & numbers
Bold mascot patch
- Bold cartoon mascots
- Hot-cut laser border
- Great for unusual shapes
- The streetwear statement
Chenille + embroidery
- Plush chenille + crisp embroidery
- Add fine detail & accents
- Two textures in one patch
- Take it to the next level
Why Brands Choose Chenille
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Thick, Plush & Dimensional
The thickest patch we make — soft, sturdy, and a little squishy.
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Retro Varsity Character
The classic letterman look for jackets, hoodies, and caps.
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Up to 8 Yarn Colors
Most shops offer 5; we offer up to 8 chenille colors.
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Merrowed or Hot-Cut Borders
Classic overlock edges, or laser-cut for unusual shapes.
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Sew-On or Iron-On
Two solid backings — we skip velcro and adhesive on purpose.
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Add Embroidered Detail
Mix in embroidery to take a chenille patch further.
Set Your Chenille Patch Up for Success
Chenille shines on bold letters, mascots, and simple shapes. Send your design, pick your yarn colors and border, and we make and apply it in LA — with a free creative proof and a triple-check on every order.
Keep it bold: chenille loves bold, simple shapes — letters, mascots, and clean emblems. Skip fine detail, or add embroidered detailing for accents. Spot-clean with a color-safe product and blot; wash garments inside-out with like colors. We recommend a sample.
How This Process Works
Three simple steps from design to finished merch — and you get a free creative proof, with every order triple-checked before production and again before it ships.
Choose your product(s)
Pick your blank — chenille patches go on varsity jackets, hoodies, caps, denim, and bags — then choose your yarn colors, border, and backing.
Upload your design
Send your bold letter, mascot, or emblem and any special instructions. We turn it into a chenille patch, and you approve a free creative proof before we make it.
Make a lasting impression
Hand out merch with a thick, plush, dimensional patch your employees and customers actually want to wear — made and applied in LA.
Not sure on borders or backing?
Merrowed for classic shapes, hot-cut for unusual ones; sew-on or iron-on. Your rep will recommend the best fit, send a free proof, and triple-check every order.
How Much Do Chenille Patches Cost?
Chenille is priced by size, color count, and quantity — bigger, more detailed patches run more. We make and apply them in LA, send a free proof, and pricing drops at volume. Your rep builds the exact quote.
What Can You Put Chenille On?
Plush varsity patches on jackets, hoodies, caps, denim, and bags. A thick, dimensional finish that makes merch feel premium — made and applied in LA.
Products we patch with chenille
Varsity Jackets
Hoodies
Crewnecks
Tote Bags
Backpacks
Sweatpants
Varsity Jackets
Hoodies
Crewnecks
Tote Bags
Backpacks
Sweatpants
Varsity Jackets
Hoodies
Crewnecks
Tote Bags
Backpacks
Sweatpants
Varsity Jackets
Hoodies
Crewnecks
Tote Bags
Backpacks
Sweatpants
Custom Chenille Patches: Frequently Asked Questions
FAQ
Haven't found what you are looking for? Email or contact us and we'd be happy to assist.
What are chenille patches?
Chenille patches are the thickest, plushest patches we make — tightly stitched tufted yarn on a felt or twill backing, combining embroidery and appliqué. They're soft, sturdy, and a little squishy, with the classic varsity letterman look.
How are they different from embroidered or woven patches?
Chenille is much thicker and plush, with a fuzzy, dimensional texture. Embroidered and woven patches are flatter and hold finer detail. Chenille is the most tactile patch — and along with flocking, one of the most dimensional finishes we offer.
What backings do you offer?
Sew-on and iron-on. We don't offer velcro or adhesive backings because, in our opinion, they're not ideal methods for attaching custom chenille patches.
What's the difference between merrowed and hot-cut borders?
A merrowed edge is the classic overlock border, best for traditional shapes like circles and squares. A hot-cut border is laser-cut and works best when your patch is an unusual shape.
How many colors can a chenille patch have?
Up to 8 chenille yarn colors — most shops only offer 5. That said, most people stick to 1–3 colors for the cleanest, boldest look.
What designs work best for chenille?
Bold letters, mascots, and simple shapes work best. Chenille isn't built for fine detail, but you can add embroidered detailing to a chenille patch for finer accents.
How do I care for chenille patches?
Spot-clean with a color-safe stain product like OxiClean — let it sit, then blot with a wet towel. Wash chenille-patch garments inside out with like colors.
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